SMOOTHING - Women’s bra featuring a bonded frame and support wing with a double layer back for a smooth, luxurious finish.
SUPPORTIVE FIT - Longline bra with SmartZone soft foam cups for targeted shaping & support.
NO SHOW - Designed for shaping, this full-coverage bra features a barely there no- show neckline.
CONVERTIBLE STRAPS - Adjustable sheer mesh straps are convertible for wardrobe versatility.
OH YEAH, IT’S WIRELESS - Why mess with wires when you don’t need them?
DESIGN DETAILS - Features Hook-and-eye closure with branded "M" logo for added style.
About this item
Fit & style
SMOOTHING - Women’s bra featuring a bonded frame and support wing with a double layer back for a smooth, luxurious finish.
SUPPORTIVE FIT - Longline bra with SmartZone soft foam cups for targeted shaping & support.
NO SHOW - Designed for shaping, this full-coverage bra features a barely there no- show neckline.
CONVERTIBLE STRAPS - Adjustable sheer mesh straps are convertible for wardrobe versatility.
OH YEAH, IT’S WIRELESS - Why mess with wires when you don’t need them?
DESIGN DETAILS - Features Hook-and-eye closure with branded "M" logo for added style.
FLAWLESSLY SMOOTH Made for all-day comfort, the Barely There Full Coverage Wireless Bra from Maidenform is all about a smooth, no-show finish with a bonded frame and support wing, along with a barely there neckline that disappears under clothes. SmartZone soft foam cups shape and lift where you need it most. Adjustable sheer mesh straps convert to fit your style, and the sexy drop gore with a branded "M" logo adds the perfect finishing touch. With smoothing support and versatile styling, this longline bra is your new go-to for every outfit.
Maidenform Self Expressions
Alpha Size
Size
Cup & Band
S
34A, 34B, 36A
M
34C, 34D, 36B, 36C
L
36D, 38B, 38C, 38D
XL
40B, 40C, 40D, 42B, 42C
All sizes in inches unless otherwise noted.
Sizing: Womens
Material: Nylon
Fabric Name: Flat
Garment Style: Back Hook
Garment Details: Adjustable Strap
Bra cup construction details: Full Coverage Cups
Garment back type: U Back
Care and Cleaning: Hand Wash, Drying Instructions Not Provided
TCIN: 1012501797
UPC: 196988181821
Origin: made in the USA or imported
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 1 inches length x 11 inches width x 9 inches height
Estimated ship weight: 1 pounds
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
item ships from third party seller: Hanes
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
The bra offers a blend of comfort and support, making it a great choice for everyday wear. Many guests appreciate its soft material and wireless design, which provides a barely-there feel. However, some have experienced discomfort due to plastic stays and sizing issues. Overall, it is well-suited for those seeking a lightweight, seamless option that can be worn under various outfits, from casual to work attire.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
3.8
3.8 out of 5 stars
110 star ratings
3.8 out of 5 stars with 110 reviews
4 out of 5 stars
23 September, 2026
originally posted on Maidenform
Great bra......BUT
Love these bras but my only gripe is these have a "stay" on each side that sticks into my side and makes the bra uncomfortable. Remove the "stays" and its a perfect wearable bra. That is the only reason I gave it 4 stars instead of 5.
I love this bra! I have wide-set breasts with all my volume located on the lower lateral and below the nipple. This bra is fantastic for everyday, under racerback tank tops, even lounging (which says a lot since braless is preferred). Thank you for the side wing support, it's flexible but better than nothing which most wireless bras don't provide. This bra helps to guide my breasts towards the center of my chest and slightly lifts my breast tissue up. Plus, the convertible straps on this design is definitely preferred, rather than that annoying hook that irritates my back and seems to grab onto everything, iykyk. My only wish, please make an XXS or exact bandsizes, please? I'm a 30D and the size small band is just too loose on me. Otherwise this is my holy grail, everyday bra!
MicBow
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2 out of 5 stars
3 September, 2026
originally posted on Maidenform
It could be good but
something on the edge is scratchy and drives me crazy
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2 out of 5 stars
27 August, 2026
originally posted on Maidenform
Barely there for a few minutes
At first when I put this bra on I thought it was great. After 20 minutes or so the "bones" on the sides of the bra were digging into me from the top and bottom of the boning.
Joanne G
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5 out of 5 stars
22 August, 2026
originally posted on Maidenform
Barely There Comfortable
I must have read the size chart incorrectly the bra is to loose around the rib cage and the cups Norma size is 40D so I ordered 2xl maybe should’ve ordered down not up.
Mvb1110
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4 out of 5 stars
16 August, 2026
originally posted on Maidenform
Bra return
The bra was fine, just not my correct size. I returned the two that I ordered, received a return confirmation and have yet to receive my $47.06 refund. I’m still waiting.
Sheila Jordan
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3 out of 5 stars
6 August, 2026
originally posted on One Hanes Place
No more plastic stays, please!
I liked the bra, but found the plastic vertical stays at the sides very uncomfortable. They dug into my ribs. I removed them.
pattyann
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3 out of 5 stars
28 July, 2026
originally posted on Maidenform
Okay but plastic hurts your sides
States wireless but has plastic pieces that hurt just as bad as a wire do not recommend these bras
AudryM
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1 out of 5 stars
24 June, 2026
originally posted on Maidenform
Ill-fitting and poorly constructed
Tldr: Flimsy, wrong size. I bought this excited to try a wireless bra, but even though I ordered my usual size, the bra was too big in the band. Further, the boning on the side was itchy and annoying. The straps were also flimsy and felt like they would wear out quickly.
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5 out of 5 stars
10 June, 2026
originally posted on Maidenform
Comfy
This bra is so comfortable. It feels like you’re not wearing anything. Soft and light with thin straps that are easily hidden under clothing.
J Boyd
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5 out of 5 stars
25 April, 2026
originally posted on Maidenform
Feels like it should feel, invisible
It is comfy and I love the fit
Sjwithaneye
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5 out of 5 stars
19 April, 2026
originally posted on Maidenform
Barely there is a Miracle
The name Barely there perfectly describes the fit. I have tremendous sensitivity to items I wear. From feel to fit to fabric. It’s critical that I don’t feel a seam or and edge of any kind and this bra is that and more. It gives just the right amount of forward shape to add contour where appreciated. I really can’t say enough about discovering this bra in a mad rush when going back into the office after working from home for many years in tank tops. Thank you Maidenform. You saved me from a fate of old fashioned bra discomfort.
Michelle from MI
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3 out of 5 stars
14 April, 2026
originally posted on Maidenform
Needs a product reevaluation
Very comfortable except the plastic pieces on the sides. It digs into my sides and makes the bra unwearable.
Shimeez
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1 out of 5 stars
27 March, 2026
originally posted on Maidenform
Uncomfortable bra
I was looking forward to trying this bra because it was advertised as lightweight or "barely there". I was quite disappointed when I received it. There's way too much bra for being "barely there". The fabric is thick and doesn't breathe. It’s not lightweight. I returned it 😒
Cilantro
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2 out of 5 stars
6 March, 2026
originally posted on Maidenform
Disappointed
It’s beautiful, soft material but the stays in the sides have curled up and are digging into my sides. I’ve been on the hunt for a comfortable bra that also doesn’t look like something my grandmother would have worn forEVER! I guess, I’m still hunting. 😒!
NanciS
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2 out of 5 stars
21 February, 2026
originally posted on Maidenform
So so
Itchy under breast part. Ridges on right side seam really bothering me. Material silk soft. Even size 44 not wide enough and I had to use an extension
Aurora123
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1 out of 5 stars
19 February, 2026
originally posted on Maidenform
Remove the plastic
There were plastic sticks sewn into the sides that were absolutely horrid to feel. I had to cut every single bra I bought to remove them. I couldn’t stand to wear the bra with them in
Stacyd
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3 out of 5 stars
13 February, 2026
originally posted on Maidenform
Review
Had to cut the underwire/plastic from the sides!
Unnamed
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3 out of 5 stars
8 February, 2026
originally posted on Maidenform
Uncomfortable
The plastic pieces sewn into the sides of this bra dig into my skin so I'm adjusting it all day long. After two days of being in pain I cut them out and now its much better
TBoen
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1 out of 5 stars
27 January, 2026
originally posted on Maidenform
Don’t waste your money
The straps can’t hold DD’s a the cups aren’t fitted for actual DD’s like I’m spilling out. If this brand is NOT for breasted women then just say so save us the bad experience.